When and how to apply sunscreen for optimal protection?

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Sun exposure is beneficial for our well-being, but effective sun protection is essential for maintaining skin health. Proper application of sunscreen helps prevent sunburn, slows skin aging, and reduces the risk of skin cancer. In this article, we explain how, when, and why to apply your sunscreen correctly.
The sun emits ultraviolet (UV) rays which, although invisible, have a direct effect on the skin . While they are essential for the synthesis of vitamin D, they can also be harmful if exposed excessively or without proper protection .
Learn more about the effects of the sun on the skin in our dedicated article.
Incorrect or insufficient application significantly reduces the effectiveness of sunscreen. The consequences for your skin can be diverse:
Adopting the correct application techniques is therefore essential to protect the skin long-term and limit the harmful effects of the sun.
Unlike mineral sunscreens, which act immediately, organic filters must be absorbed by the surface layers of the skin before providing optimal protection. This is why it is essential to apply sunscreen 15 to 30 minutes before exposure.
Additionally, taking the time to apply your sunscreen at home helps prevent you from forgetting certain areas like your ears, neck, or eyelids. Indeed, at the beach or during outdoor activities, we tend to apply our sunscreen more quickly and neglect certain parts of our body, which further reduces the effectiveness of the protection.
Choosing the right time of day to sunbathe is crucial. It is therefore recommended to limit, or even completely avoid, sun exposure during the most intense hours, between 12 p.m. and 4 p.m., particularly during the summer.
Finally, sun protection is still necessary even on cloudy days. Even though we can't see the sun, up to 80% of UV rays penetrate clouds!
It is imperative to apply sunscreen several times throughout the day , as a single application is not enough to provide effective protection. It is recommended to reapply sunscreen every two hours, and after swimming, exercising, or toweling off, even if the product is water-resistant.
Not all exposures present the same risks. UV intensity varies depending on location and activity , and certain environments amplify their impact. Water, sand, and snow reflect the sun's rays, increasing the risk of sunburn, while sweat and wind can reduce sun protection.
Water does not protect against UV rays, quite the opposite: it reflects between 10 and 30% of the sun's rays , increasing their intensity on the skin. In addition, immersion in water reduces sun protection, which means more frequent reapplication. Fortunately, a suitable routine will allow you to be effectively protected:
Prolonged outdoor activities continuously expose the skin to UV rays, often without the opportunity to immediately reapply sunscreen. Wind, perspiration, and altitude can also increase skin sensitivity. Here again, adapt your sun care routine to effectively protect your skin:
Even with optimal sun protection, limiting exposure remains the best prevention against the harmful effects of UV rays . Here are some essential steps to protect your skin and that of your family:
As you will have understood, good sun protection requires above all reasonable exposure and simple actions to limit the impact of the sun on the skin.
The art and method of applying sunscreen is not to be taken lightly! TOPICREM offers a compilation of the most common mistakes and how to correct them, for effective application and optimal protection of your skin.
Areas such as the ears, neck, eyelids, and lips are often overlooked when applying sunscreen. These areas are particularly sensitive and therefore require proper protection as they are more susceptible to the effects of poor sun protection.
Applying sunscreen after the start of exposure exposes you to more frequent sunburn, especially in the case of a cream with organic filters. Organic sunscreens need time to be absorbed and fully effective, hence the importance of applying it 15 to 30 minutes before exposure.
Even waterproof sunscreen loses its effectiveness over time. SPF 30 or SPF 50+ protection lasts approximately two hours under normal sun exposure conditions. It's therefore essential to reapply your sunscreen at least every two hours, especially after swimming or sweating.
Even with proper sun protection, prolonged sun exposure can cause skin damage. It is recommended to limit your time spent in the sun and seek shade whenever possible.
It is also not recommended to expose yourself to the sun between 12 p.m. and 4 p.m., when the risks are greatest.
The effectiveness of the protection depends on the amount applied. For optimal coverage, it is recommended to use:
Even distribution of sunscreen is essential to ensure optimal UV protection. Uneven or insufficient application can leave vulnerable areas, increasing the risk of sunburn and skin damage.
On the face:
- Eyelids and eye contour
- Ears (upper part and behind)
On the body:
- Neck and nape of the neck
- Lips
- Top of the feet and toes
- Hands, particularly exposed and subject to premature aging
- Back of the knees
Sensitive skin and children's skin are particularly vulnerable to UV rays because their skin barrier is more fragile. Proper sun protection is therefore essential to avoid irritation, sunburn and long-term damage.
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